#SLOready
Recovery Campaign

Welcoming back visitors to the city of San Luis Obispo

Taking it SLO and Steady

In 2020-2021, I wrote 30+ display ads, 20+ social media ads, and the website homepage for the city of San Luis Obispo to promote how #SLOready the city was to welcome back visitors as California reopened from COVID-19 closures.

Campaign messaging was co-developed by myself, Associate Creative Director of Content Gabbi Hall, and Chief Creative Officer B.C. LeDoux.

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#SLOready Relaunch Email Newsletter sent to 18K+ subscribers on March 31, 2021

#SLOready Relaunch Email Newsletter sent to 18K+ subscribers on March 31, 2021

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